Google Data Analytics Professional Certification Practice Test

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Which term refers to a measurable goal set by a company?

  1. Return on Investment

  2. Big Data

  3. Metric Goal

  4. Action-oriented Question

The correct answer is: Metric Goal

The term that refers to a measurable goal set by a company is "Metric Goal." In the context of business and data analytics, a metric goal represents a specific target that an organization aims to achieve, which can be quantified and analyzed for performance assessment. It is essential because it provides a clear benchmark against which progress and success can be measured. Setting metric goals allows companies to focus their efforts on achieving specific outcomes, such as increasing sales by a certain percentage, reducing customer churn, or enhancing operational efficiency. These goals are often tied to key performance indicators (KPIs) that help gauge the effectiveness of various strategies and initiatives. In contrast, other terms mentioned do not denote measurable goals directly. Return on Investment is a financial metric used to assess the profitability of an investment rather than a goal itself. Big Data refers to large volumes of data that can be analyzed to uncover patterns and insights, but it is not a specific goal. An action-oriented question is typically a format used in business contexts to challenge assumptions or prompt strategic thinking but does not describe a measurable goal.